Twitter announces native mobile video ads in MoPub
VentureBeat reports "Using the new capabilities in MoPub, developers can then create video ads that match the look and feel of their apps. Twitter announced native display ads at the Flight conference...
View ArticleJames Bond’s ‘Spectre’ is the first brand to get its own Snapchat Discover...
Digiday reports "Sony Pictures is the first brand to purchase its own Discover channel to promote next week’s release of the latest Bond installment “Spectre.” The channel is labeled as “Sponsored” on...
View ArticleNew Instagram video viewer takes a swipe at Snapchat and Twitter Moments
Mashable reports "The feature, which can be found by swiping through the Explore Carousel invites the user to "Watch Halloween." After clicking the play button, a curated video roll appears. The videos...
View ArticleLocal-News Venture NewsON Launches Apps With Content From 118 TV Stations
Variety reports "NewsON is owned by the ABC Owned Television Station Group, Cox Media Group, Hearst Television, Hubbard Broadcasting, Media General and Raycom Media. The service features video content...
View ArticleReuters TV plots expansion after dropping paywall
Digiday reports "Two months after giving up on its pay model, Reuters TV is going for scale with its personalized video app. To that end, Reuters TV is going to start showing up in a lot more places....
View ArticleTinder Ditches Moments
TechCrunch reports "Just yesterday, Tinder launched an update that adds employment/education information into the user’s profile as well as a revamped inbox, placing new matches in the top bar and...
View ArticleFormer Myspace CEO Joins Woven Digital Board
The Hollywood Reporter reports "Woven Digital, which owns social news site Uproxx and Brobible, has made a push into video with the launch of a studio in Los Angeles and New York. The company last...
View ArticleVine launches on the Apple Watch
VentureBeat reports "Twitter-owned video sharing service Vine is now available on the Apple Watch: Vine’s new Apple Watch app displays Vine’s from a user’s favorite Viners, as well as featured content...
View ArticleInstagram reportedly testing multiple account support on Android
VentureBeat reports "Instagram could be getting ready to support multiple accounts, at least within its Android app. It’s said that within version 7.12 of the app, you can add accounts or create new...
View ArticleAgencies love Periscope, but Twitter fails to capitalize
Digiday reports "Agencies are gung-ho on 8-month-old Periscope, seeing it as a vehicle that creates a sense of urgency that commands user attention and is also interactive and raw. Brands like Target,...
View ArticleFacebook Starts Opening Live Video Broadcasting To All, Launches Photo+Video...
TechCrunch reports "After letting just celebrities and journalists on its Periscope competitor for a few months, Facebook today began testing its Live streaming video broadcasting feature with average...
View ArticleYahoo Releases Video Discovery App for iOS and Android
Variety reports "Yahoo wants to make it easier for you to find the shows you want to watch online: The company released a new app called the Yahoo Video Guide Thursday, which allows users to search for...
View ArticleTastemade Raises Another $40 Million for Its Booming Food-Video Business
AdWeek reports "The company, known for its quirky short-form videos about food, travel and lifestyle topics, hit the 100 million monthly active users mark, with more than 1 billion monthly views. On...
View ArticleBuild, buy or rent: Snapchat’s biggest challenges building an ad platform
Digiday reports "Snapchat ad campaigns are simply unsophisticated, at this point, compared to what’s the normal course of business on Google and Facebook. That’s why Snapchat is looking to build an ad...
View ArticleApple TV Launches Watchup Video-News App
Variety reports "Apple TV users now have access to free, personalized newscasts from Watchup, a startup that aggregates content from 160 partners including CNN, Fox News Channel, CBS News and Tribune...
View ArticleSpinnable Launches First Immersive Social Sharing App for 360° Content
Spinnable, an immersive technology company, today announced the launch of its cross-platform 360 social sharing app. Spinnable empowers anyone to create, consume, and share their own content in full...
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